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Provision of industry TV audience viewing data

Ofcom

Buyer Contact Info

Buyer Name: Ofcom

Buyer Address: Riverside House, 2a Southwark Bridge Road, London, UKI44, SE1 9HA, United Kingdom

Contact Email: procurementnotice@ofcom.org.uk

Status
complete
Procedure
direct
Value
1004445.0 GBP
Published
02 Feb 2026, 09:16
Deadline
n/a
Contract Start
02 Feb 2026, 00:00
Contract End
31 Dec 2026, 23:59
Category
n/a
CPV
73110000 - Research services
Region
n/a
Awarded To
Broadcasters Audience Research Board (BARB)
Official Source
Open Find a Tender

Description

Provision of industry TV audience viewing data with permission for Ofcom to publish this for any regulatory purpose. Ofcom requires this data in order to provide evidence in its regulatory duties in relation to PSB, aspects of Comms Act responsibilities and the recent Media Act legislation.

Linked Documents

No linked documents found for this notice.

Opportunity Context

Lots

Lot 1 Status: complete

Documents

Document Description: Not published

Raw Notice JSON

Expand raw payload
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        }
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      "mainProcurementCategory": "services",
      "relatedLots": [
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      ],
      "status": "active",
      "suppliers": [
        {
          "id": "GB-PPON-PMTZ-3499-ZWHM",
          "name": "Broadcasters Audience Research Board (BARB)"
        }
      ]
    }
  ],
  "buyer": {
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    "name": "Ofcom"
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      "dateSigned": "2026-01-30T00:00:00+00:00",
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          "format": "text/html",
          "id": "008744-2026",
          "noticeType": "UK7",
          "url": "https://www.find-tender.service.gov.uk/Notice/008744-2026"
        }
      ],
      "id": "2",
      "noAgreedMetricsRationale": "KPIs are not mandated for reporting on contracts below \u00a35,000,000 (inc VAT).",
      "period": {
        "endDate": "2026-12-31T23:59:59+00:00",
        "startDate": "2026-02-02T00:00:00+00:00"
      },
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        "amountGross": 1205334.0,
        "currency": "GBP"
      }
    }
  ],
  "date": "2026-02-02T09:16:28Z",
  "id": "008744-2026",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-h6vhtk-0607bc",
  "parties": [
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        "countryName": "United Kingdom",
        "locality": "London",
        "postalCode": "SE1 9HA",
        "region": "UKI44",
        "streetAddress": "Riverside House, 2a Southwark Bridge Road"
      },
      "contactPoint": {
        "email": "procurementnotice@ofcom.org.uk"
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      },
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        "region": "UKI32",
        "streetAddress": "114 St Martin Lane"
      },
      "contactPoint": {
        "email": "enquiries@barb.co.uk"
      },
      "details": {
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        "scale": "large",
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      "name": "Broadcasters Audience Research Board (BARB)",
      "roles": [
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  ],
  "tag": [
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  "tender": {
    "description": "Provision of industry TV audience viewing data with permission for Ofcom to publish this for any regulatory purpose.\nOfcom requires this data in order to provide evidence in its regulatory duties in relation to PSB, aspects of Comms Act responsibilities and the recent Media Act legislation.",
    "documents": [
      {
        "description": "Not published",
        "documentType": "conflictOfInterest",
        "id": "conflictOfInterest"
      }
    ],
    "id": "C20252627",
    "legalBasis": {
      "id": "2023/54",
      "scheme": "UKPGA",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
    },
    "lots": [
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    ],
    "procurementMethod": "direct",
    "procurementMethodDetails": "Direct award",
    "procurementMethodRationale": "BARB is the TV industry body responsible for producing TV audience data mainly for measuring advertising and producing a trading currency for the broadcasters. Measurement of programme/channel viewing is an associated benefit of the currency. BARB is formed and run as a non-profit by the main broadcasters and the Institute of Practitioners in Advertising (IPA).  \nOfcom requires the data in order to provide evidence in its regulatory duties in relation to PSB, aspects of Comms Act responsibilities and the recent Media Act legislation. There are no other suppliers of this data",
    "procurementMethodRationaleClassifications": [
      {
        "id": "singleSuppliersIntellectualPropertyExclusiveRights"
      }
    ],
    "status": "complete",
    "title": "Provision of industry TV audience viewing data"
  }
}