Large Scale Digital Screens and Advertising Concession Contract

{
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      "relatedLots": [
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      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 15 Penarth Road Opposite Pumping Station (Verge)"
    },
    {
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      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 2 Gabalfa Interchange (Bridge)"
    },
    {
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      "relatedLots": [
        "3"
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      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 3 Eastern Ave Llanederyn Interchange"
    },
    {
      "id": "017500-2025-ERFX1008582-4",
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        "4"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 4 Culverhouse Cross"
    },
    {
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        "5"
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      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 5 Newport Road Rumney Hill"
    },
    {
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      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 6 Cardiff Gate Interchange M4"
    },
    {
      "id": "017500-2025-ERFX1008582-7",
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        "7"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 7 Heol Pontprennau (Wedding Cake)"
    },
    {
      "id": "017500-2025-ERFX1008582-8",
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      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 8 Pontprennau Interchange (Bridge)"
    },
    {
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      "status": "unsuccessful",
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      "title": "Lot 9 Cogan Spur / Ferry Road Interchange"
    },
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      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 10 Rover Way / Southern Way Verge"
    },
    {
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        "11"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 11 Pentwyn Interchange (Bridge)"
    },
    {
      "id": "017500-2025-ERFX1008582-12",
      "relatedLots": [
        "12"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 12 East Tyndal Street / Ocean Way Verge"
    },
    {
      "id": "017500-2025-ERFX1008582-13",
      "relatedLots": [
        "13"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 13 Eastern Bay Link / Ocean Way Roundabout"
    },
    {
      "id": "017500-2025-ERFX1008582-14",
      "relatedLots": [
        "14"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 14 Newport Road / Malbourough Road Central Reservation"
    },
    {
      "id": "017500-2025-ERFX1008582-15",
      "relatedLots": [
        "16"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 16 All Lots"
    },
    {
      "id": "017500-2025-ERFX1008582-16",
      "relatedLots": [
        "1"
      ],
      "status": "unsuccessful",
      "statusDetails": "discontinued",
      "title": "Lot 1 Queensgate Roundabout"
    }
  ],
  "buyer": {
    "id": "GB-FTS-1123",
    "name": "Cardiff Council"
  },
  "date": "2025-04-29T10:08:39+01:00",
  "description": "(WA Ref:150357)",
  "id": "017500-2025",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-h6vhtk-04838f",
  "parties": [
    {
      "address": {
        "countryName": "United Kingdom",
        "locality": "Cardiff",
        "postalCode": "CF10 4UW",
        "region": "UKL22",
        "streetAddress": "County Hall, Atlantic Wharf"
      },
      "contactPoint": {
        "email": "CorporateandTransport@cardiff.gov.uk",
        "name": "Laura Pine"
      },
      "details": {
        "buyerProfile": "https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA0422",
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          },
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            "id": "01",
            "scheme": "COFOG"
          }
        ],
        "url": "https://www.cardiff.gov.uk"
      },
      "id": "GB-FTS-1123",
      "identifier": {
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      "name": "Cardiff Council",
      "roles": [
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        "centralPurchasingBody"
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    },
    {
      "address": {
        "countryName": "United Kingdom",
        "locality": "London",
        "postalCode": "WC2A 2LL",
        "streetAddress": "Royal Courts of Justice, The Strand"
      },
      "contactPoint": {
        "telephone": "+44 2079477501"
      },
      "id": "GB-FTS-111",
      "identifier": {
        "legalName": "High Court"
      },
      "name": "High Court",
      "roles": [
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    }
  ],
  "tag": [
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  "tender": {
    "classification": {
      "description": "Advertising services",
      "id": "79341000",
      "scheme": "CPV"
    },
    "coveredBy": [
      "GPA"
    ],
    "description": "Cardiff Council are proposing the installation of digital advertising screens at key locations around the outer areas and main arterial routes into Cardiff.",
    "id": "ERFX1008582",
    "items": [
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            "id": "79341200",
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        ],
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          "description": "Queensgate Roundabout, Cardiff, Wales."
        },
        "id": "1",
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            "scheme": "CPV"
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            "scheme": "CPV"
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        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Gabalfa Interchange (Bridge) Cardiff, Wales."
        },
        "id": "2",
        "relatedLot": "2"
      },
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          {
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            "id": "79340000",
            "scheme": "CPV"
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          {
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            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Eastern Ave Llanederyn Interchange, Cardiff, Wales."
        },
        "id": "3",
        "relatedLot": "3"
      },
      {
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          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
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            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Culverhouse Cross, Cardiff, Wales."
        },
        "id": "4",
        "relatedLot": "4"
      },
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          {
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          {
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            "id": "79341200",
            "scheme": "CPV"
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        ],
        "deliveryAddresses": [
          {
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        ],
        "deliveryLocation": {
          "description": "Newport Road, Rumney Hill, Cardiff, Wales."
        },
        "id": "5",
        "relatedLot": "5"
      },
      {
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          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
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            "id": "79341200",
            "scheme": "CPV"
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        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Cardiff Gate Interchange M4, Wales."
        },
        "id": "6",
        "relatedLot": "6"
      },
      {
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            "scheme": "CPV"
          },
          {
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            "scheme": "CPV"
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        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
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        "deliveryLocation": {
          "description": "Heol Pontprennau (Wedding Cake) Cardiff, Wales"
        },
        "id": "7",
        "relatedLot": "7"
      },
      {
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          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
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          {
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            "id": "79341200",
            "scheme": "CPV"
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        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Pontprennau Interchange (Bridge) Cardiff, Wales"
        },
        "id": "8",
        "relatedLot": "8"
      },
      {
        "additionalClassifications": [
          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Cogan Spur / Ferry Road Interchange, Cardiff, Wales."
        },
        "id": "9",
        "relatedLot": "9"
      },
      {
        "additionalClassifications": [
          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Rover Way / Southern Way Verge, Cardiff, Wales."
        },
        "id": "10",
        "relatedLot": "10"
      },
      {
        "additionalClassifications": [
          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Pentwyn Interchange (Bridge) Cardiff, Wales"
        },
        "id": "11",
        "relatedLot": "11"
      },
      {
        "additionalClassifications": [
          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "East Tyndal Street / Ocean Way Verge, Cardiff, Wales"
        },
        "id": "12",
        "relatedLot": "12"
      },
      {
        "additionalClassifications": [
          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
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            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Eastern Bay Link / Ocean Way Roundabout, Cardiff, Wales"
        },
        "id": "13",
        "relatedLot": "13"
      },
      {
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          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Newport Road / Malbourough Road Central Reservation, Cardiff, Wales."
        },
        "id": "14",
        "relatedLot": "14"
      },
      {
        "additionalClassifications": [
          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Penarth Road Opposite Pumping Station (Verge) Cardiff, Wales"
        },
        "id": "15",
        "relatedLot": "15"
      },
      {
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          {
            "description": "Advertising and marketing services",
            "id": "79340000",
            "scheme": "CPV"
          },
          {
            "description": "Advertising management services",
            "id": "79341200",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "region": "UKL22"
          }
        ],
        "deliveryLocation": {
          "description": "Cardiff, Wales"
        },
        "id": "16",
        "relatedLot": "16"
      }
    ],
    "legalBasis": {
      "id": "32014L0024",
      "scheme": "CELEX"
    },
    "lots": [
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "1",
        "status": "cancelled",
        "title": "Lot 1 Queensgate Roundabout"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "2",
        "status": "cancelled",
        "title": "Lot 2 Gabalfa Interchange (Bridge)"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "3",
        "status": "cancelled",
        "title": "Lot 3 Eastern Ave Llanederyn Interchange"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "4",
        "status": "cancelled",
        "title": "Lot 4 Culverhouse Cross"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "5",
        "status": "cancelled",
        "title": "Lot 5 Newport Road Rumney Hill"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "6",
        "status": "cancelled",
        "title": "Lot 6 Cardiff Gate Interchange M4"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "7",
        "status": "cancelled",
        "title": "Lot 7 Heol Pontprennau (Wedding Cake)"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "8",
        "status": "cancelled",
        "title": "Lot 8 Pontprennau Interchange (Bridge)"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "9",
        "status": "cancelled",
        "title": "Lot 9 Cogan Spur / Ferry Road Interchange"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "10",
        "status": "cancelled",
        "title": "Lot 10 Rover Way / Southern Way Verge"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "11",
        "status": "cancelled",
        "title": "Lot 11 Pentwyn Interchange (Bridge)"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "12",
        "status": "cancelled",
        "title": "Lot 12 East Tyndal Street / Ocean Way Verge"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "13",
        "status": "cancelled",
        "title": "Lot 13 Eastern Bay Link / Ocean Way Roundabout"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "14",
        "status": "cancelled",
        "title": "Lot 14 Newport Road / Malbourough Road Central Reservation"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "15",
        "status": "cancelled",
        "title": "Lot 15 Penarth Road Opposite Pumping Station (Verge)"
      },
      {
        "awardCriteria": {
          "criteria": [
            {
              "type": "price"
            }
          ]
        },
        "description": "The City of Cardiff Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include possible locations for digital screens on roundabouts, verges, underpasses, bridge gantries. . The City of Cardiff Council through this contract seeks procurement of marketing partners for each of the locations identified in the individual lots. These partners will install the new digital screens at their own cost and will sell the advertising space to generate a sustainable annual income stream going forward. The revenue generated can be used to support corporate activities and localised improvements.. The overall contract will be awarded for 10 years with the option to extend for 12 months.\nThe Agreement has been divided up into separate lots. One lot for each location. This will allow a range of partners from local SMEs to large international marketing companies the opportunity to sell advertising space in Cardiff.\nPlanning and Road Safety Audits will be carried out prior to the tender process.\nA 10 year contract is standard term due to the initial outlay of the cost of the purchase and installation of the screens.\nHaving carried out a benchmarking exercise this contract term of 10 year is used in this industry for digital advertising by all the councils reviewed. Manchester, Bristol, TFL, Birmingham.",
        "hasOptions": false,
        "id": "16",
        "status": "cancelled",
        "title": "Lot 16 All Lots"
      }
    ],
    "mainProcurementCategory": "services",
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure",
    "status": "cancelled",
    "title": "Large Scale Digital Screens and Advertising Concession Contract"
  }
}