Visit Liverpool Media Brief 2025 - Summer / Christmas Campaign Tender

{
  "buyer": {
    "id": "GB-PPON-PRVY-7813-WLPG",
    "name": "Liverpool City Council"
  },
  "date": "2025-05-09T17:15:14+01:00",
  "id": "020230-2025",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-h6vhtk-051035",
  "parties": [
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "Liverpool",
        "postalCode": "L3 1DS",
        "region": "UKD72",
        "streetAddress": "Cunard Building"
      },
      "contactPoint": {
        "email": "commercialprocurement@liverpool.gov.uk"
      },
      "details": {
        "classifications": [
          {
            "description": "Public authority - sub-central government",
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE"
          }
        ]
      },
      "id": "GB-PPON-PRVY-7813-WLPG",
      "identifier": {
        "id": "PRVY-7813-WLPG",
        "scheme": "GB-PPON"
      },
      "name": "Liverpool City Council",
      "roles": [
        "buyer"
      ]
    }
  ],
  "tag": [
    "tender"
  ],
  "tender": {
    "aboveThreshold": false,
    "description": "Liverpool City Council is delivering campaigns that are seasonal, working with travel partner Avanti West Coast Trains. Summer and Christmas are key periods for the city region to encourage visitors to add LCR to their travel plans for city breaks and day visits.\nA media campaign is required to amplify campaign messaging, increase visits to the website and social media engagement. New creative will be provided for both campaigns and there will be a dedicated landing page on VisitLiverpool.com as the call to action.",
    "documents": [
      {
        "datePublished": "2025-05-09T17:15:14+01:00",
        "description": "Tender notice on Find a Tender",
        "documentType": "tenderNotice",
        "format": "text/html",
        "id": "020230-2025",
        "noticeType": "UK4",
        "url": "https://www.find-tender.service.gov.uk/Notice/020230-2025"
      }
    ],
    "enquiryPeriod": {
      "endDate": "2025-05-19T12:00:00+01:00"
    },
    "id": "ocds-h6vhtk-051035",
    "items": [
      {
        "additionalClassifications": [
          {
            "description": "Marketing management consultancy services",
            "id": "79413000",
            "scheme": "CPV"
          }
        ],
        "deliveryAddresses": [
          {
            "country": "GB",
            "countryName": "United Kingdom",
            "region": "UKD72"
          }
        ],
        "id": "1",
        "relatedLot": "1"
      }
    ],
    "legalBasis": {
      "id": "2023/54",
      "scheme": "UKPGA",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
    },
    "lots": [
      {
        "awardCriteria": {
          "description": "Once the tender has closed submissions will be sent to evaluators and scored between 1 and 5. From this evaluation and scoring a moderation is planned to go through all the scores from the evaluators, once there is an agreement on all the scores the highest scoring supplier is populated using the quality, social value and price elements of their submission and declared the winning bidder."
        },
        "contractPeriod": {
          "endDate": "2026-06-08T23:59:59+01:00",
          "startDate": "2025-06-09T00:00:00+01:00"
        },
        "id": "1",
        "status": "active",
        "suitability": {
          "sme": true
        },
        "value": {
          "amount": 90000,
          "amountGross": 108000,
          "currency": "GBP"
        }
      }
    ],
    "mainProcurementCategory": "services",
    "otherRequirements": {
      "reservedParticipation": [
        "smeVcse"
      ],
      "reservedParticipationLocation": {
        "description": null,
        "gazetteer": {
          "identifiers": [
            "K02000001"
          ],
          "scheme": "GB-ONS"
        }
      }
    },
    "procurementMethod": "open",
    "procurementMethodDetails": "Below threshold - open competition",
    "status": "active",
    "submissionMethodDetails": "https://procontract.due-north.com/Opportunities/Index?resetFilter=True\u0026applyFilter=True\u0026p=e0cc5631-4690-e511-80fb-000c29c9ba21\u0026v=1",
    "submissionTerms": {
      "electronicSubmissionPolicy": "allowed"
    },
    "tenderPeriod": {
      "endDate": "2025-05-23T12:00:00+01:00"
    },
    "title": "Visit Liverpool Media Brief 2025 - Summer / Christmas Campaign Tender",
    "value": {
      "amount": 90000,
      "amountGross": 108000,
      "currency": "GBP"
    }
  }
}