Content Strategy: Leading Change

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    "description": "Content Strategy Leading Change Course - 2 day course\n14 Senior \u0026 Lead Content Designers to attend (delivery as open courses at these levels to minimise impact on functional delivery)\nAt the end of the 2 days Learners will be able to develop their own content strategy including:\nJourney patterns and super needs to base new content on.\ncontent proposition to define what you do and don\u0027t want to publish.  Processed by SSCL\ncore messages that define what your organisation wants to get across to users.\ndefining success criteria with user intent.\ndeveloping a collaborative workflow.\ndeveloping governance that supports your workflow.",
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