IWM/2526/DE/3480: Digital Transformation Support Framework (Strategic and Delivery Roles) for Imperial War Museums

{
  "buyer": {
    "id": "GB-PPON-PHRL-5691-LLXM",
    "name": "Imperial War Museums"
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  "date": "2025-11-11T14:05:10Z",
  "id": "072825-2025",
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    "description": "The Digital Transformation Department at Imperial War Museums (IWM) is seeking to establish a multi-supplier Support Framework to deliver a range of digital services over the next two-to-three years. This Framework will support both planned and reactive requirements across IWM\u2019s digital estate.\nIWM is looking to engage experienced and capable suppliers who can offer competitive pricing, demonstrate responsiveness, and provide reliable support aligned with IWM\u2019s digital transformation goals.\nThe Lots being procured under this Framework are:\nLot 1 \u2013 Data Consultancy\nLot 2 \u2013 Software Engineering including AI\nLot 3 \u2013 Business Analysis\nLot 4 \u2013 Project Management \u0026 Support\nLot 5 \u2013 Web Development (Drupal, Shopify, WordPress)\nLot 6 \u2013 Functional Consultants \u0026 Developers for MS Dynamics 365\nSuppliers will be appointed to specific service categories (\u201cLots\u201d), with up to three suppliers selected per Lot. Each Lot will be evaluated independently, and appointment to one Lot does not guarantee selection for any other. Suppliers will be assessed based on their ability to deliver high-quality services, as determined through the evaluation methodology and award criteria outlined in the tender documentation.\nInterested suppliers are encouraged to review the full tender documentation for detailed requirements and submission guidance.\nAccess Code: 587DJ73WA3\nFor more information about this opportunity, please visit the Delta eSourcing portal at: \nhttps://www.delta-esourcing.com/tenders/UK-UK-London:-Sales%2C-marketing-and-business-intelligence-software-development-services./587DJ73WA3\nTo respond to this opportunity, please click here: \nhttps://www.delta-esourcing.com/respond/587DJ73WA3",
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        "description": "Scope of Services\nThe provider will offer expert data consultancy services to underpin IWM\u0027s data consolidation and governance workstreams. The core objective is to treat data as a strategic asset, enabling data-informed decision-making and supporting commercial growth. This includes auditing IWM\u0027s current data maturity, defining a strategic roadmap for data utilisation, advising on appropriate technologies and platforms, and establishing clear protocols for data ownership, stewardship, and quality management across the organisation.\nTechnical and Functional Requirements\n\u2022Data Strategy \u0026 Governance: Develop and implement a comprehensive data strategy, including frameworks for data governance, quality assurance, and data lifecycle management.\n\u2022Data Consolidation: Advise on and support the integration of disparate data sources across IWM (e.g., retail, admissions, marketing) into a unified and accessible system.\n\u2022Compliance: Ensure all data processing activities are fully compliant with UK GDPR and other relevant data protection legislation. Provide consultancy on data privacy and compliance best practices.\n\u2022Analytics and Insights: Establish methodologies for customer segmentation, campaign targeting, and performance tracking to drive commercial activities.\n\u2022Decision Support: Support the cultural shift towards data-informed decision-making by providing actionable insights and reports to key stakeholders.",
        "hasRenewal": true,
        "id": "1",
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        },
        "status": "active",
        "suitability": {
          "sme": true
        },
        "title": "Data Consultancy",
        "value": {
          "amount": 90000.0,
          "amountGross": 108000.0,
          "currency": "GBP"
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              "numbers": [
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              "type": "quality"
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              "numbers": [
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                  "number": 10,
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              "type": "quality"
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              "numbers": [
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          "startDate": "2026-02-05T00:00:00+00:00"
        },
        "description": "Scope of Services\nTo provide specialist software engineering services for the development, maintenance, and integration of the technical infrastructure supporting IWM\u0027s digital transformation. This involves building new digital products, integrating third-party APIs, enhancing back-end systems, and prototyping innovative AI applications. This includes the exploration and implementation of Artificial Intelligence (AI) to enhance user experiences (e.g., through personalised recommendations) and improve operational efficiency (e.g., through automation of internal processes).\nTechnical and Functional Requirements\n\u2022Infrastructure Development: Design, build, and maintain robust and scalable software solutions.\n\u2022AI Integration: Develop and integrate AI capabilities, including machine learning models and neural networks, to create innovative digital products and services.\n\u2022Database Technologies: Demonstrate expertise in modern database technologies, including NoSQL, graph, and vector databases, to support advanced data processing and AI applications. Familiarity with technologies such as Weviate, Pinecone, or similar is desirable.\n\u2022System Integration: Ensure new and existing systems are effectively integrated to provide a seamless user journey and efficient data flow.\n\u2022Agile Development: Work within an agile project management framework to deliver iterative improvements and new features.",
        "hasRenewal": true,
        "id": "2",
        "renewal": {
          "description": "IWM reserves the right to take up the respective one-year extension period and will notify the Potential Provider up to three months before the start of a respective extension period."
        },
        "status": "active",
        "suitability": {
          "sme": true
        },
        "title": "Software Engineering including AI",
        "value": {
          "amount": 157500.0,
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          "endDate": "2028-02-04T23:59:59+00:00",
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          "startDate": "2026-02-05T00:00:00+00:00"
        },
        "description": "Scope of Services\nTo provide business analysis services that bridge the gap between business needs and technical solutions. The role is critical for ensuring that digital projects deliver tangible value, are fit for purpose, and align with strategic objectives, particularly in supporting commercial income generation. This will involve conducting stakeholder workshops and interviews, defining user stories and acceptance criteria, supporting product owners with backlog refinement, and ensuring that technical solutions directly address the business problems they are intended to solve.\nTechnical and Functional Requirements\n\u2022Requirements Gathering: Elicit, analyse, and document business requirements from stakeholders across IWM.\n\u2022Solution Design: Translate business needs into detailed functional and technical specifications for development teams.\n\u2022Process Mapping: Analyse and model existing business processes (\"as-is\") and design optimised future-state processes (\"to-be\").\n\u2022System Configuration: Ensure systems are configured to support key commercial functions such as upselling, cross-selling, and personalised visitor journeys.\n\u2022User Acceptance Testing (UAT): Develop UAT plans and coordinate testing activities to ensure solutions meet business requirements.",
        "hasRenewal": true,
        "id": "3",
        "renewal": {
          "description": "IWM reserves the right to take up the respective one-year extension period and will notify the Potential Provider up to three months before the start of a respective extension period."
        },
        "status": "active",
        "suitability": {
          "sme": true
        },
        "title": "Business Analysis",
        "value": {
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        },
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          "endDate": "2028-02-04T23:59:59+00:00",
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          "startDate": "2026-02-05T00:00:00+00:00"
        },
        "description": "Scope of Services\nTo provide structured and professional project management and support services to ensure the successful delivery of digital transformation projects. This role will manage delivery risk, coordinate cross-functional teams, and maintain momentum across multiple workstreams. Key responsibilities include managing project budgets and resources, reporting progress to steering committees and the Digital Transformation Board, and ensuring project delivery adheres to appropriate methodologies (e.g., Agile, Waterfall, or a hybrid approach) as required by the specific project.\nTechnical and Functional Requirements\n\u2022Project Planning: Develop and maintain detailed project plans, schedules, and budgets.\n\u2022Risk Management: Identify, assess, and mitigate project risks and issues.\n\u2022Stakeholder Management: Manage communications and relationships with project stakeholders, including providing regular progress updates to the Digital Transformation Board.\n\u2022Team Coordination: Coordinate the activities of internal teams and third-party suppliers to ensure project milestones are met.\n\u2022Governance \u0026 Reporting: Ensure adherence to IWM\u0027s project management framework and provide accurate and timely status reports.",
        "hasRenewal": true,
        "id": "4",
        "renewal": {
          "description": "IWM reserves the right to take up the respective one-year extension period and will notify the Potential Provider up to three months before the start of a respective extension period."
        },
        "status": "active",
        "suitability": {
          "sme": true
        },
        "title": "Project Management \u0026 Support",
        "value": {
          "amount": 210000.0,
          "amountGross": 252000.0,
          "currency": "GBP"
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          "endDate": "2028-02-04T23:59:59+00:00",
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          "startDate": "2026-02-05T00:00:00+00:00"
        },
        "description": "Scope of Services\nTo provide expert web development services for IWM\u0027s key web platforms, including Drupal, Shopify, and WordPress. The focus is on creating high-performing, user-friendly, and secure websites that support digital engagement and e-commerce goals. The scope includes building custom modules/plugins, implementing new designs provided by IWM\u0027s creative teams, optimising websites for search engines (SEO) and performance, and providing ongoing maintenance, security patching, and technical support.\nTechnical and Functional Requirements\n\u2022Platform Expertise: Demonstrate advanced skills in both front-end and back-end development for Drupal, Shopify, and WordPress.\n\u2022Front-End Development: Proficient in technologies such as ReactJS, Angular, NextJS, and jQuery to create responsive and engaging user interfaces.\n\u2022Back-End Development: Proficient in technologies such as PHP, Linux, SQL, and search technologies (e.g., Solr, Elasticsearch).\n\u2022E-commerce: Develop and maintain robust e-commerce capabilities, ensuring a seamless and high-converting online sales experience.\n\u2022Accessibility: Ensure all web development work complies with the latest Web Content Accessibility Guidelines (WCAG AA 2.2).",
        "hasRenewal": true,
        "id": "5",
        "renewal": {
          "description": "IWM reserves the right to take up the respective one-year extension period and will notify the Potential Provider up to three months before the start of a respective extension period."
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        "status": "active",
        "suitability": {
          "sme": true
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        "title": "Web Development",
        "value": {
          "amount": 157500.0,
          "amountGross": 189000.0,
          "currency": "GBP"
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          "startDate": "2026-02-05T00:00:00+00:00"
        },
        "description": "Scope of Services\nTo provide specialist functional consultancy and development for IWM\u0027s Microsoft Dynamics 365 platform. This role will ensure the system is configured and customised to support efficient and effective business processes across a wide range of departments. This will involve working with specific modules (e.g., Sales, Customer Service, Finance, HR), undertaking data migration activities, creating custom reports and dashboards (e.g., using Power BI), and automating business workflows to improve operational efficiency.\nTechnical and Functional Requirements\n\u2022Functional Configuration: Configure and customise MS Dynamics 365 to meet the specific business needs of departments such as retail, membership, finance, HR, and operations.\n\u2022Solution Design: Design and document solutions within the Dynamics 365 ecosystem, ensuring they are scalable and align with best practices.\n\u2022Development: Undertake development tasks, including creating plugins, custom workflows, and integrations with other systems.\n\u2022Training and Support: Provide training and documentation to end-users to ensure successful adoption of the system.",
        "hasRenewal": true,
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          "description": "IWM reserves the right to take up the respective one-year extension period and will notify the Potential Provider up to three months before the start of a respective extension period."
        },
        "status": "active",
        "suitability": {
          "sme": true
        },
        "title": "Functional Consultants \u0026 Developers for MS Dynamics 365",
        "value": {
          "amount": 277500.0,
          "amountGross": 333000.0,
          "currency": "GBP"
        }
      }
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        "description": "MECHANISM FOR AWARDING CONTRACTS\nMini-Competition\nIWM may select to award a call-off Task by conducting a mini-competition between all Suppliers within the Lot. IWM will issue an Enquiry to all Framework Suppliers detailing the Task(s) that they wish to call-off. \nDirect Award\nAmong the successful Suppliers, the Client (IWM) will use a ranking system for each Lot based on the overall score achieved by each Supplier. This is to enable IWM to pursue a direct award route under limit special circumstances. However, it should be noted that for the majority of works to be let under the Framework the Client will conduct a mini competition among all the suppliers on the relevant Lot.\nFurther information about the call-off procedures can be found in the tender documentation.",
        "isOpenFrameworkScheme": true,
        "method": "withAndWithoutReopeningCompetition",
        "openFrameworkSchemeEndDate": "2029-02-04T23:59:59+00:00",
        "type": "closed"
      },
      "hasFrameworkAgreement": true
    },
    "tenderPeriod": {
      "endDate": "2025-12-12T12:00:00+00:00"
    },
    "title": "IWM/2526/DE/3480: Digital Transformation Support Framework (Strategic and Delivery Roles) for Imperial War Museums",
    "value": {
      "amount": 1050000.0,
      "amountGross": 1260000.0,
      "currency": "GBP"
    }
  }
}