PR9803 - MEH - The Provision of Media Buying and Management Services

{
  "awards": [
    {
      "aboveThreshold": true,
      "assessmentSummariesDateSent": "2025-12-18T00:00:00Z",
      "contractPeriod": {
        "endDate": "2029-01-18T23:59:59Z",
        "maxExtentDate": "2031-01-18T23:59:59Z",
        "startDate": "2026-01-19T00:00:00Z"
      },
      "date": "2025-12-17T00:00:00Z",
      "documents": [
        {
          "datePublished": "2025-12-18T14:17:02Z",
          "description": "Contract award notice on Find a Tender",
          "documentType": "awardNotice",
          "format": "text/html",
          "id": "084444-2025",
          "noticeType": "UK6",
          "url": "https://www.find-tender.service.gov.uk/Notice/084444-2025"
        }
      ],
      "hasRenewal": true,
      "id": "1",
      "items": [
        {
          "additionalClassifications": [
            {
              "description": "Advertising and marketing services",
              "id": "79340000",
              "scheme": "CPV"
            }
          ],
          "deliveryAddresses": [
            {
              "country": "GB",
              "countryName": "United Kingdom",
              "region": "UKI"
            }
          ],
          "id": "1",
          "relatedLot": "1"
        }
      ],
      "mainProcurementCategory": "services",
      "milestones": [
        {
          "dueDate": "2026-01-12T23:59:59Z",
          "id": "1",
          "status": "scheduled",
          "type": "futureSignatureDate"
        }
      ],
      "relatedLots": [
        "1"
      ],
      "renewal": {
        "description": "2 optional 12 month extensions"
      },
      "standstillPeriod": {
        "endDate": "2025-12-31T23:59:59+00:00"
      },
      "status": "pending",
      "suppliers": [
        {
          "id": "GB-COH-03056950",
          "name": "ALL RESPONSE MEDIA LIMITED"
        }
      ],
      "title": "PR9803 - MEH - The Provision of Media Buying and Management Services",
      "value": {
        "amount": 1083500.0,
        "amountGross": 1300200.0,
        "currency": "GBP"
      }
    }
  ],
  "bids": {
    "statistics": [
      {
        "id": "1",
        "measure": "bids",
        "relatedLot": "1",
        "value": 12
      },
      {
        "id": "2",
        "measure": "finalStageBids",
        "relatedLot": "1",
        "value": 9
      },
      {
        "id": "3",
        "measure": "smeFinalStageBids",
        "relatedLot": "1",
        "value": 9
      },
      {
        "id": "4",
        "measure": "vcseFinalStageBids",
        "relatedLot": "1",
        "value": 0
      }
    ]
  },
  "buyer": {
    "id": "GB-PPON-PTPP-1281-DTGJ",
    "name": "MOORFIELDS EYE HOSPITAL NHS FOUNDATION TRUST"
  },
  "date": "2025-12-18T14:17:02Z",
  "id": "084444-2025",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-h6vhtk-055c77",
  "parties": [
    {
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "London",
        "postalCode": "EC1V 2PD",
        "region": "UKI43",
        "streetAddress": "162 City Road"
      },
      "contactPoint": {
        "email": "helpdesk@nhspps.uk"
      },
      "details": {
        "classifications": [
          {
            "description": "Public authority - sub-central government",
            "id": "publicAuthoritySubCentralGovernment",
            "scheme": "UK_CA_TYPE"
          }
        ]
      },
      "id": "GB-PPON-PTPP-1281-DTGJ",
      "identifier": {
        "id": "PTPP-1281-DTGJ",
        "scheme": "GB-PPON"
      },
      "name": "MOORFIELDS EYE HOSPITAL NHS FOUNDATION TRUST",
      "roles": [
        "buyer"
      ]
    },
    {
      "additionalIdentifiers": [
        {
          "id": "PLZM-5563-TWJM",
          "scheme": "GB-PPON"
        }
      ],
      "address": {
        "country": "GB",
        "countryName": "United Kingdom",
        "locality": "London",
        "postalCode": "EC1V 7EN",
        "region": "UKI43",
        "streetAddress": "65 Goswell Road"
      },
      "contactPoint": {
        "email": "paula.heasman@allresponsemedia.com"
      },
      "details": {
        "publicServiceMissionOrganization": false,
        "scale": "large",
        "shelteredWorkshop": false,
        "vcse": false
      },
      "id": "GB-COH-03056950",
      "identifier": {
        "id": "03056950",
        "scheme": "GB-COH"
      },
      "name": "ALL RESPONSE MEDIA LIMITED",
      "roles": [
        "supplier"
      ]
    }
  ],
  "tag": [
    "award",
    "contract"
  ],
  "tender": {
    "description": "Moorfields Private offers patients the opportunity to\nbe seen privately for a wide range of eye\nconditions. Our profits are reinvested into our NHS\nservices and research programmes for\nthe benefit of all our patients.\nWe work with an external marketing agency to\nsupport the above by aiding brand recognition and\nengagement, generating enquiries and referrals\nusing marketing activities including campaigns in\npaid digital media and offline channels and by\noptimising our website content for organic searches\nfrom prospective patients and referrers.",
    "id": "PR9803 and CA16244",
    "legalBasis": {
      "id": "2023/54",
      "scheme": "UKPGA",
      "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
    },
    "lots": [
      {
        "id": "1",
        "status": "complete"
      }
    ],
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure",
    "status": "complete",
    "title": "PR9803 - MEH - The Provision of Media Buying and Management Services"
  }
}