Provision of Digital Account Management Services for Blackpool Entertainment Company Ltd

{
  "buyer": {
    "id": "GB-CFS-152399",
    "name": "Blackpool Council"
  },
  "date": "2025-07-04T16:15:47+01:00",
  "id": "5287c442-e3a2-43e5-a3a5-35b32ef65e94-853001",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-b5fd17-ca58060b-030c-4a2a-a3c5-2b631ff07539",
  "parties": [
    {
      "address": {
        "countryName": "England",
        "locality": "Blackpool",
        "postalCode": "FY1 3AH",
        "streetAddress": "Bickerstaffe House, 1 Bickerstaffe Square"
      },
      "contactPoint": {
        "email": "sarah.manderson@blackpool.gov.uk",
        "name": "Sarah Manderson",
        "telephone": "+44 1253478366"
      },
      "details": {
        "url": "http://www.blackpool.gov.uk/"
      },
      "id": "GB-CFS-152399",
      "identifier": {
        "legalName": "Blackpool Council"
      },
      "name": "Blackpool Council",
      "roles": [
        "buyer"
      ]
    }
  ],
  "tag": [
    "tender"
  ],
  "tender": {
    "classification": {
      "description": "Advertising and marketing services",
      "id": "79340000",
      "scheme": "CPV"
    },
    "contractPeriod": {
      "endDate": "2027-08-17T23:59:59+01:00",
      "startDate": "2025-08-18T00:00:00+01:00"
    },
    "datePublished": "2025-07-04T16:15:47+01:00",
    "description": "Winter Gardens Blackpool is seeking a digital account management partner to oversee and optimise its digital advertising campaigns, with a focus on Google Search and the development of bespoke campaigns for individual shows and events. The appointed supplier will also provide strategic support for in-house Meta advertising and advise on other potential digital channels as needed.\r\n\r\nOnly clarifications raised via The Chest will be responded to. \r\n\r\nhttps://procontract.due-north.com/Advert?advertId=232d4878-b558-f011-813a-005056b64545",
    "documents": [
      {
        "datePublished": "2025-07-04T16:15:47+01:00",
        "description": "Opportunity notice on Contracts Finder",
        "documentType": "tenderNotice",
        "format": "text/html",
        "id": "1",
        "language": "en",
        "url": "https://www.contractsfinder.service.gov.uk/Notice/5287c442-e3a2-43e5-a3a5-35b32ef65e94"
      },
      {
        "description": "Advert",
        "id": "2",
        "url": "https://procontract.due-north.com/Advert?advertId=232d4878-b558-f011-813a-005056b64545"
      }
    ],
    "id": "BLACK001-DN781102-34676180",
    "items": [
      {
        "deliveryAddresses": [
          {
            "countryName": "United Kingdom"
          }
        ],
        "id": "1"
      }
    ],
    "mainProcurementCategory": "services",
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure (below threshold)",
    "status": "active",
    "suitability": {
      "sme": false,
      "vcse": false
    },
    "tenderPeriod": {
      "endDate": "2025-07-25T12:00:00+01:00"
    },
    "title": "Provision of Digital Account Management Services for Blackpool Entertainment Company Ltd",
    "value": {
      "amount": 70000,
      "currency": "GBP"
    }
  }
}