BTA2115 Digital Asset Management System

{
  "buyer": {
    "id": "GB-CFS-308370",
    "name": "British Tourism Authority t/a VisitBritain/VisitEngland"
  },
  "date": "2025-01-31T11:59:55Z",
  "id": "b4794aa8-f3b0-43df-995a-4e8b80e3f650-822189",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-b5fd17-de556d68-91e3-4c6c-92a0-fa75f3fdba55",
  "parties": [
    {
      "address": {
        "countryName": "United Kingdom",
        "locality": "Birmingham",
        "postalCode": "B2 4AJ",
        "streetAddress": "Victoria Square House, Victoria Street"
      },
      "contactPoint": {
        "email": "procurement@visitbritain.org",
        "name": "Procurement Team"
      },
      "id": "GB-CFS-308370",
      "identifier": {
        "legalName": "British Tourism Authority t/a VisitBritain/VisitEngland"
      },
      "name": "British Tourism Authority t/a VisitBritain/VisitEngland",
      "roles": [
        "buyer"
      ]
    }
  ],
  "tag": [
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  "tender": {
    "classification": {
      "description": "IT software package",
      "id": "48517000",
      "scheme": "CPV"
    },
    "contractPeriod": {
      "endDate": "2030-04-30T23:59:59+01:00",
      "startDate": "2025-05-01T00:00:00+01:00"
    },
    "datePublished": "2025-01-31T11:59:54Z",
    "description": "BTA launched its first in-house DAM system in 2021 as part of the Digital Transformation programme to deliver a new forward looking, digital ecosystem which included the integration with a new single scalable global content management system (CMS). The DAM provides BTA staff with a single source of truth for compliant, high-quality assets to support them with the delivery of their marketing activity. It also offers BTA partners, media and the travel industry access to free to download images and video to use in the positive promotion of travel to the UK. We have 250+ staff operating in 23 offices across 21 overseas markets and over 3000 registered external users across 70 countries.",
    "documents": [
      {
        "datePublished": "2025-01-31T11:59:54Z",
        "description": "Opportunity notice on Contracts Finder",
        "documentType": "tenderNotice",
        "format": "text/html",
        "id": "1",
        "language": "en",
        "url": "https://www.contractsfinder.service.gov.uk/Notice/b4794aa8-f3b0-43df-995a-4e8b80e3f650"
      }
    ],
    "id": "CF-0020500D4L000000DloEUAS",
    "items": [
      {
        "deliveryAddresses": [
          {
            "postalCode": "B2 4Aj"
          },
          {
            "countryName": "British Oversea Territories"
          },
          {
            "countryName": "Channel Islands"
          },
          {
            "countryName": "Europe"
          },
          {
            "countryName": "Isle of Man"
          },
          {
            "countryName": "Rest of the World"
          },
          {
            "countryName": "United Kingdom"
          }
        ],
        "id": "1"
      }
    ],
    "mainProcurementCategory": "services",
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure (above threshold)",
    "status": "active",
    "suitability": {
      "sme": true,
      "vcse": true
    },
    "tenderPeriod": {
      "endDate": "2025-03-03T12:00:00Z"
    },
    "title": "BTA2115 Digital Asset Management System",
    "value": {
      "amount": 532000,
      "currency": "GBP"
    }
  }
}