Traditional Media Advertising Support

{
  "buyer": {
    "id": "GB-CFS-118764",
    "name": "Sunderland College"
  },
  "date": "2025-01-10T13:44:48Z",
  "id": "bc0f4f67-8c27-42ab-a257-a83f17855457-816237",
  "initiationType": "tender",
  "language": "en",
  "ocid": "ocds-b5fd17-372334fd-b2e7-47f4-8063-e6de7a2d5dbb",
  "parties": [
    {
      "address": {
        "countryName": "United Kingdom",
        "locality": "Tyne and Wear",
        "postalCode": "SR3 4AH",
        "streetAddress": "Durham Road, Sunderland"
      },
      "contactPoint": {
        "email": "sam.hammond@sunderlandcollege.ac.uk",
        "name": "Sam Hammond",
        "telephone": "0191 5116000"
      },
      "id": "GB-CFS-118764",
      "identifier": {
        "legalName": "Sunderland College"
      },
      "name": "Sunderland College",
      "roles": [
        "buyer"
      ]
    }
  ],
  "tag": [
    "tender"
  ],
  "tender": {
    "additionalClassifications": [
      {
        "description": "Marketing services",
        "id": "79342000",
        "scheme": "CPV"
      },
      {
        "description": "Advertising services",
        "id": "79341000",
        "scheme": "CPV"
      },
      {
        "description": "Advertising campaign services",
        "id": "79341400",
        "scheme": "CPV"
      }
    ],
    "classification": {
      "description": "Advertising and marketing services",
      "id": "79340000",
      "scheme": "CPV"
    },
    "contractPeriod": {
      "endDate": "2027-02-28T23:59:59Z",
      "startDate": "2025-03-01T00:00:00Z"
    },
    "datePublished": "2025-01-10T13:44:48Z",
    "description": "The College have a requirement for the Provision of Traditional Media Advertising Support to manage Out-of-Home (OOH) advertising and radio campaigns, for a period of 24 months with the option to extend for 2 x 12 months. The successful supplier will support recruitment and marketing efforts by increasing brand awareness, generating web traffic, and driving course applications and event sign-ups.\r\n\r\nAdditional information: \r\nTender responses and all associated documentation must be submitted electronically via the NESSP e-tendering system located at https://in-tendhost.co.uk/nessp\r\n\r\nTenders must not be returned by any other means.\r\n\r\n\r\nIs a Recurrent Procurement Type? : No",
    "documents": [
      {
        "datePublished": "2025-01-10T13:44:48Z",
        "description": "Opportunity notice on Contracts Finder",
        "documentType": "tenderNotice",
        "format": "text/html",
        "id": "1",
        "language": "en",
        "url": "https://www.contractsfinder.service.gov.uk/Notice/bc0f4f67-8c27-42ab-a257-a83f17855457"
      }
    ],
    "id": "IT-184-143-SUN REF 143",
    "items": [
      {
        "deliveryAddresses": [
          {
            "postalCode": "SR3 4AH"
          },
          {
            "countryName": "British Oversea Territories"
          },
          {
            "countryName": "Channel Islands"
          },
          {
            "countryName": "Europe"
          },
          {
            "countryName": "Isle of Man"
          },
          {
            "countryName": "Rest of the World"
          },
          {
            "countryName": "United Kingdom"
          }
        ],
        "id": "1"
      }
    ],
    "mainProcurementCategory": "services",
    "procurementMethod": "open",
    "procurementMethodDetails": "Open procedure (below threshold)",
    "status": "active",
    "suitability": {
      "sme": true,
      "vcse": false
    },
    "tenderPeriod": {
      "endDate": "2025-01-24T12:00:00Z"
    },
    "title": "Traditional Media Advertising Support"
  }
}