Buyer Name: Nottinghamshire County Council
Buyer Address: County Hall, Loughborough Road Westbridgford, Nottinghamshire, NG2 7QP, United Kingdom
Contact Name: Jamie Burton
Contact Email: jamie.burton2@nottscc.gov.uk
Contact Telephone: +44 1158044961
Buyer Name: Nottinghamshire County Council
Buyer Address: County Hall, Loughborough Road Westbridgford, Nottinghamshire, NG2 7QP, United Kingdom
Contact Name: Jamie Burton
Contact Email: jamie.burton2@nottscc.gov.uk
Contact Telephone: +44 1158044961
Assess the current positioning, visibility, and effectiveness of East Midlands destination brands among key visitor and influencer segments. • Benchmark these brands against comparable UK regional destinations to identify their strengths, weaknesses, and untapped opportunities. • Identify overlaps, gaps, and opportunities for synergy between brands within the combined authority area. • Recommend strategies for differentiation, collaboration, and maximising market impact. • Evaluate digital presence, stakeholder engagement, and narrative authenticity, ensuring brand stories align with visitor expectations and reflect local heritage
No linked documents found for this notice.
{
"awards": [
{
"contractPeriod": {
"endDate": "2026-03-13T23:59:59Z",
"startDate": "2025-12-01T00:00:00Z"
},
"date": "2025-11-27T00:00:00Z",
"datePublished": "2025-12-15T10:23:04Z",
"documents": [
{
"datePublished": "2025-12-15T10:23:04Z",
"description": "Awarded contract notice on Contracts Finder",
"documentType": "awardNotice",
"format": "text/html",
"id": "1",
"language": "en",
"url": "https://www.contractsfinder.service.gov.uk/Notice/d1bdea35-9aab-474a-ab96-018f67951512"
}
],
"id": "ocds-b5fd17-8c93df67-7566-4f89-b2fb-d1dea6d01246-1",
"status": "active",
"suppliers": [
{
"id": "GB-CFS-328719",
"name": "BrandFinance"
}
],
"value": {
"amount": 43470,
"currency": "GBP"
}
}
],
"buyer": {
"id": "GB-CFS-66347",
"name": "Nottinghamshire County Council"
},
"date": "2025-12-15T10:23:05Z",
"id": "d1bdea35-9aab-474a-ab96-018f67951512-875863",
"initiationType": "tender",
"language": "en",
"ocid": "ocds-b5fd17-8c93df67-7566-4f89-b2fb-d1dea6d01246",
"parties": [
{
"address": {
"countryName": "United Kingdom",
"locality": "Nottinghamshire",
"postalCode": "NG2 7QP",
"streetAddress": "County Hall, Loughborough Road Westbridgford"
},
"contactPoint": {
"email": "jamie.burton2@nottscc.gov.uk",
"name": "Jamie Burton",
"telephone": "+44 1158044961"
},
"details": {
"url": "http://www.nottinghamshire.gov.uk"
},
"id": "GB-CFS-66347",
"identifier": {
"legalName": "Nottinghamshire County Council"
},
"name": "Nottinghamshire County Council",
"roles": [
"buyer"
]
},
{
"address": {
"streetAddress": "3 Birchin Ln, London EC3V 9BW"
},
"details": {
"scale": "large",
"vcse": false
},
"id": "GB-CFS-328719",
"identifier": {
"legalName": "BrandFinance"
},
"name": "BrandFinance",
"roles": [
"supplier"
]
}
],
"tag": [
"award"
],
"tender": {
"classification": {
"description": "Advertising and marketing services",
"id": "79340000",
"scheme": "CPV"
},
"contractPeriod": {
"endDate": "2026-03-13T23:59:59Z",
"startDate": "2025-12-01T00:00:00Z"
},
"description": "Assess the current positioning, visibility, and effectiveness of East Midlands destination \r\nbrands among key visitor and influencer segments.\r\n\u2022 Benchmark these brands against comparable UK regional destinations to identify their \r\nstrengths, weaknesses, and untapped opportunities.\r\n\u2022 Identify overlaps, gaps, and opportunities for synergy between brands within the combined \r\nauthority area.\r\n\u2022 Recommend strategies for differentiation, collaboration, and maximising market impact.\r\n\u2022 Evaluate digital presence, stakeholder engagement, and narrative authenticity, ensuring \r\nbrand stories align with visitor expectations and reflect local heritage",
"id": "NOTTSCC001-DN800509-26671751",
"items": [
{
"deliveryAddresses": [
{
"countryName": "United Kingdom",
"region": "East Midlands"
}
],
"id": "1"
}
],
"mainProcurementCategory": "services",
"procurementMethod": "selective",
"procurementMethodDetails": "Restricted procedure",
"status": "complete",
"suitability": {
"sme": true,
"vcse": true
},
"tenderPeriod": {
"endDate": "2025-11-21T12:00:00Z"
},
"title": "Strategic Review of Key Destination Brands for East Midlands",
"value": {
"amount": 43470,
"currency": "GBP"
}
}
}